THE 13TH INTERNATIONAL CONFERENCE SALES FORCE EFFECTIVENESS 2022: RESULTS

On June 30, a conference for pharmaceutical industry leaders SALES FORCE EFFECTIVENESS 2022 was held

The most anticipated event for the pharmaceutical community brought together international experts to discuss sales team management practices, industry developments in today’s realities and analytical forecasts of the pharma market.

The online broadcast for participants from all over the world was conducted from an offline studio in Kyiv, where distinguished guests and speakers gathered.

During the conference, the following key topics were considered:

• Dynamics of the pharmaceutical market in Ukraine;
• The impact of the war in Ukraine on the healthcare system in Eastern Europe;
• Is it worth saving on investments?
• New requirements of the new time: doctors and patients / retail and trade-marketing;
• How did the pharmaceutical business overcome the difficulties of the war?
• Advanced technologies for effective communications;
• Transformation of approaches to business and personnel management.

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