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Proxima Research — Ukraine
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Proxima Research — Ukraine

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Call Pressure

Call Pressure – relative rate of visit activity to a doctor or pharmacy.

Field Sales Force Effectiveness – a factor determining the prosperity of a pharmaceutical company.

When you are forming an effective plan of visits, it is necessary to find answers to many questions:
  • Elimination of repeated visits to the MR of the same specialist / pharmacy
  • Revealing new points of sales growth
  • Rational use of time and human resources
  • Payback of visits
Project Call Pressure was created to help companies answer these questions, optimize field visits, categorize doctors and pharmacies, cut costs and boost company sales!