Local settings

Country

Europe

Language

en

Sell-In delivery

Constantly operating research of pharmaceutical products purchases by the retail market members.

Service is available for following countries:

  • UKRAINE
  • KAZAKHSTAN

* For more details please visit country page.

 

Scope

I

Purchases of all pharmaceutical products

by pharmacy chains in money and packaging

II

Concept:

  • Data extrapolation from a representative sample to the general population
  • Cluster analysis
  • Hierarchical models

III

Research categories:

  • Drugs
  • Medical commodities
  • Cosmetics
  • Children Nutrition
  • Dietary supplements
  • Disinfectants

IV

Research geography

  • National level
  • Regions

V

Test indicators

consumption volumes in money and natural terms, sell-out and sell-in prices, DDD

VI

Test integral items

  • grouped by brands, corporations, manufacturers, АТС classification, NFC, EphMRA , INN, OTC/Rx, category classification – Dietary supplements, Cosmetics, Medical products, Children Nutrition
  • cumulative MAT, YTD, MQT
  • comparative – previous period growth, same period of last year
  • share – market share, share in competitive groups, etc.

Data reporting form

  • Internet-access for an unlimited number of users in the QlikView dashboard interface
  • Ability to split access level
  • Comparative groups supporting

Features and benefits

Regular monitoring of purchase dynamics in pharmacy chains in the context of competitive markets of the company

Providing of purchase dynamics assessment due to support of structural and regional division of the company

Sales analysis in various categories of pharmacies and segmentation (A/B/C, large/medium/small)

Distributor’s production delivery assessment

Market and divisions development forecasting, calculation the demand of elasticity, drug launches effectiveness, etc.

Data depth since 2003