Proxima Research — Europe

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Country

Proxima Research — Europe

Language

en

PROXIMA OCM

Omnichannel Marketing 

Call Reps: visits over the phone, remote video visits

Mailing to the addresses

Online platform for training and conducting surveys

SMS, E-mail, WhatsApp, Telegram and Viber mailing

Key benefits of omnichannel marketing:

  • Increase of the coverage of doctors and pharmacists on the territories which are covered or still uncovered by MR
  • Increase of the frequency of contacts with the target audience
  • Expanding the number of promotion channels while reducing F2F promotions

OUR KEY BENEFITS:

  • img Proxima develops and implements a multichannel communication strategy for the promotion among doctors and pharmacists
  • imgProfessional conduction of visits over the phone using our own call center where the operators have a medical background
  • imgImplementation of an integrated approach by using postal / electronic / SMS -mailings and online portals