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Sell Out      

Linear study by Proxima Research, which calculates the volume of pharmaceutical sales from pharmacies to end consumer in terms of money and number of packages

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Discreteness in data provision
Monthly on the 30th day
Proxima

Used by over 5000 people in the world

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Features:

Broad coverage and instant access to retail sales data for all product categories

Features:

Broad coverage and instant access to retail sales data for all product categories

Mark

Subject of research

  • Sales data of own and competitive products in the "pharmacy basket" by SKU in money, packages and weighted average retail prices, numerical& weighted SRO
OCM

Categories studied

  • Drugs
  • Dietary supplements
  • Medical devices
  • Cosmetics, etc.
  • Baby food
GeoForce

Geography of the study

  • Uzbekistan – 14 regions, the city of Tashkent by districts and the territory of responsibility of medical representatives
  • Kazakhstan
  • Ukraine
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1

Data providing 

Monthly data is available on the 30th day

Data providing 

Monthly data is available on the 30th day

Online access for an unlimited number of users in the format of analytical dashboards on Power BI/QlikView

Access to all data sections is provided: geographic distribution, competitive groups, data history

Formation and support of the individual structure of competitive groups

What does the use of the product  bring to the business? 

Setting

 A set of effective tools

Tools for comprehensive market analysis and sales management: demand, general and seasonal trends, and assessment of potential in specific markets or in new segments, niches, regions.

RetailConsumptionAnalytics5

Identifying potential in competitive markets

Analysis of retail consumption in the dynamics in the context of the company's competitive markets helps to reveal new opportunities in certain markets, areas and sectors.

LocalCharts

 Identify areas with unrealised sales potential

Identification of territories with unrealised potential through sales volumes and market shares in the region and in the territory of each medical representative.

PromoTest3

Analysis of the impact of activities

Determining the impact of different types of activity on sales helps to increase the effectiveness of marketing campaigns and reduce costs.