Competitive groups
Products formed into groups using a set of parameters, according to which the competitive environment for each product and segment is formed
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Service features:
Effective formation and support of various types of competitive groups with the help of an online technological service - “Group Maker”
Service features:
Effective formation and support of various types of competitive groups with the help of an online technological service - “Group Maker”
Product grouping
- The ability to build and maintain individual product groups that form competitive groups according to individual specific parameters of the set of products that form the hierarchical environment
Structuring products groups
- The product allows you to build hierarchical group structures to form an addressable market
Analysis at all levels
- The ability to perform analysis at all levels: group level, split group level, or the entire business unit
What does the use of the product give to the business?
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Competitive environment analysis
An advanced online service for quickly creating and maintaining customer competitive groups/markets. Competitive groups are created in the Group Maker module according to a variety of different conditions, with the ability to specify your target product for analysis, price niches and other parameters for integration into the dashboard.
Improving the quality of analytics
Standardised reporting with template support, which provides a single reporting structure for the entire company, improves the quality of analytics and significantly reduces the time required to prepare it.
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