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Updates in the Market Audit Ukraine Product on Power BI: Enhanced Functionality and Capabilities

17.01.2025

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Proxima Research continues to actively improve its analytical product Market Audit Ukraine by integrating it with the Power BI platform. This solution provides users with advanced tools for in-depth market analysis and effective business process management.

 

The primary focus is on enhancing PharmXplorer dashboards. Transitioning to Power BI optimizes user workflows with interactive reports, MS Office integration, mobile accessibility, and automatic data updates.

 

Key Features:

  • Sales Forecasting: detailed breakdown by categories with Rx/OTC insights.
  • Win/Loss Analysis: assessment of the competitive landscape for strategic decision-making.
  • Growth Index Analysis: іdentification of key factors impacting profitability.

Currently, the dashboards for Sale Out Territory and National Level include multilingual support for monthly data. This feature enables users to select the interface language (English, Ukrainian, Russian), making the dashboards even more convenient.

 

Benefits of Multilingual Support:

  • Flexible Settings: language selection for monthly data without losing functionality.
  • Speed and Convenience: work with data in your preferred language environment.
  • Versatility: tailored to meet diverse client needs.

Updates in the Market Audit Ukraine Product on Power BI is already available to clients in Ukraine and will soon be extended to other dashboards.

 

Proxima Research continues to innovate, providing clients with high-standard tools for effective management and analysis.

 

Discover more about the possibilities of Power BI dashboards — expand your business horizons with us!

 

Order a presentation of updates to the Market Audit Ukraine Product in Power BI.

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