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Сompetitive groups

Product groups, a set of parameters that form the competitive environment of each product and segment.

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Proxima

Used by over 5000 people in the world

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Service features

Effective formation and support of various types of competitive groups with the help of a technological online service

Service features

Effective formation and support of various types of competitive groups with the help of a technological online service

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Product grouping

  • The ability to build and maintain individual product groups that form competitive groups according to individual specific parameters of the set of products that form the hierarchical environment.
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Structuring product groups

  • The product allows you to build hierarchical group structures to form an addressable market.
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Analysis at all levels

  • The ability to perform analysis at all levels: group level, split group level, or the entire business unit.
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What does the use of the product bring to the business?

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Competitive environment analysis

An advanced online service for quickly creating and maintaining customer competitive groups/markets. Competitive groups are created in the Group Maker module according to a variety of different conditions, with the ability to specify your target product for analysis, price niches and other parameters for integration into the dashboard.

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Improving the quality of analytics

Standardised reporting with template support, which provides a single reporting structure for the entire company, improves the quality of analytics and significantly reduces the time required to prepare it.

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