How is doctors’ behavior evolving in the era of digitalization and AI? Which information sources do they truly rely on in their daily practice? Join the Proxima Research webinar to discover exclusive findings from a new study based on a survey of physicians in Kazakhstan.

 

You’ll gain in-depth insights into the professional preferences of the medical community, along with a discussion of emerging trends in how pharmaceutical companies communicate with doctors.

Webinar topics:

• Is artificial intelligence replacing traditional sources of medical information?

• What role do social media, messengers, and mobile apps play in doctors’ professional development?

• How do physicians perceive medical representative visits today, and which communication formats do they consider credible?

Who should attend:

• Marketing Directors and Managers of pharmaceutical companies

• Product and Brand Managers

• Communication and Medical Liaison Specialists

 

All registered participants will receive a webinar recording and additional materials via email.

📌 Register via the link and join the conversation about the future of medical communication!